The story

Dosed at 50% concentration.

Purpose 50 takes the frankincense at the heart of the original Purpose and pushes it much deeper. Sandalwood makes it creamy and earthy, papyrus and sand vetiver keep it green and dry, and vanilla softens it against skin. Dense, smoky and very strong: two sprays is plenty.

How it wears

Top notes greet you, the heart settles in over the first hour, and the base is what stays on skin at the end of the evening.

  1. 1

    Top notes

    First minutes

    Bergamot, pink pepper, frankincense, pimento berry

  2. 2

    Heart notes

    First hours

    Rose, sand vetiver, sandalwood, papyrus

  3. 3

    Base notes

    Lasting

    Saffron, suede, Mystikal, akigalawood, vanilla

At a glance

Concentration
Extrait de parfum
Best for
Evening, autumn and winter, unisex
Authentic, guaranteedSourced through authorized channels, checked before it ships, and covered by our guarantee. How we source

2–4 free samples with every order

We hand-pick them from the houses we carry, scaled to your order. Tell us at checkout if you'd like something specific.

Browse discovery sets
  • Every bottle checked by hand before it ships
  • Ships from our US and Canada warehouses — any customs or duties on Canadian orders are covered by us
  • Free samples with every order
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